MOHD OMAR, M. H. .; HARUN, A. .; ABDUL WAHAB, S. . The Developing a Viral Video Marketing Framework: : Systematic Literature Review of Emotional Triggers, Social Influence, and AI Algorithms (2011-2024). Gading Journal for the Social Sciences (e-ISSN 2600-7568), [S. l.], v. 29, n. 1, p. 351–375, 2026. DOI: 10.24191/gading.v29i1.742. Disponível em: https://mail.gadingssuitm.com/index.php/gadingss/article/view/742. Acesso em: 30 jul. 2026.